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Are you searching for the best brands for custom eyeshadow palettes? Personalised beauty is bigger than ever, and creating your own palette is the perfect way to express your unique style. Whether you love bold colours or everyday neutrals, these brands let you mix, match, and build the ultimate collection of shades you truly love.

Here’s our list of the top 4 custom eye shadow palette brands you need to know in 2025!

1. Mary Quant

At the top of our list is Mary Quant — With Mary Quant's Custom Eye Palette System, you can pick from a wide range of richly pigmented shades (over 120 shades!!), from vivid brights to subtle shimmers. The refillable compact cases comes in 3 different sizes and can fit from a single shade in an adorable daisy palette, to a palette which can fit up to 8 shades! 

Build your custom eye shadow palette with Mary Quant here!

Price:

• Single Eye Opener: £12 each
  
  
• Custom Palette Case (holds 3–8 shades): from £6
  
  

Why We Love It:

• A massive selection of 120 highly blendable shades
  
  
• Durable, sleek compact cases which come in 3 different sizes
  
  
• The palette is designed to fit other makeup products such as blushes and eyeliners
  
  

2. MAC Cosmetics

MAC has long been a leader in professional-quality makeup. Their Pro Palette system lets you completely customise your eyeshadow selection. Choose from countless finishes, from matte to metallic, and snap them into a sturdy palette.

Price:

• Single Pro Palette Eyeshadow: £14 each
  
  
• Empty Palette Case: from £10 (varies by size)
  
  

Highlights:

• Massive range of colours
  
  
• Pro-quality pigment
  
  
• Flexible palette sizes
  
  

3. Tropic Skincare

Tropic Skincare brings you an eco-friendly and sustainable way to build your beauty collection. Their Custom Makeup Palette lets you mix and match your favourite eyeshadows, blushes, and more.

Price:

• Single Eyeshadow Pan: £8 each

• Empty Palette Case: from £16 (small) to £24 (large)

Why We Love It:

• Vegan and sustainable

• Highly customisable 

• Refillable, eco-conscious packaging

4. Make Up For Ever

Make Up For Ever’s Artist Color Shadows are a makeup artist favourite. You can create your custom palette with shades that are intensely pigmented, highly blendable, and designed to last all day — perfect for both beginners and pros.

Price:

• Single Artist Color Shadow: £15 each
  
  
• Empty Palette: free with the purchase of 2+ shades
  
  

Highlights:

• Professional-grade formulas
  
  
• Wide variety of finishes
  
  
• Highly customisable palettes
  
  

Final Thoughts

Creating your own custom eye shadow palette is the perfect way to tailor your makeup collection to your style and mood. Whether you’re a fan of bold, artistic looks or natural everyday glam, these brands offer the best tools to get creative.

✨ Ready to design your dream palette? Explore the full Mary Quant Custom Palette collection at store.maryquant.co.uk and start building something uniquely yours today!